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JULY DATA | “Most Tested Product Groups”

In the field of cosmetics and personal care products, test processes are shaped not only by formulation quality but also by numerous external factors such as seasonal changes, consumer habits, and market trends. At COSMING Laboratory, we conduct our test analyses using our ISO/IEC 17025:2017 accredited laboratory infrastructure and validated methods. These analyses support industry dynamics with scientific data, shedding light on sectoral needs.

The test data for July 2025 reveals a noticeable increase in sunscreen product testing and skin care serum analyses, primarily due to the effects of the summer season. These insights clearly demonstrate how consumer needs are reflected in product testing demands. This data serves as a valuable resource for ensuring product safety and guiding brand strategies.

July 2025: Distribution of Cosmetic Test Requests

The distribution of test requests received by our laboratory in July is as follows:

  • Skin Care Serums: 38%

  • Sun Care Products (sunscreens, lotions, sprays): 26%

  • Deodorants (roll-on, stick, aerosol): 14%

  • Other Product Groups (shampoo, face mask, soap, etc.): 22%

This data clearly indicates the increasing importance of sun care products and serums during hot weather conditions. Prolonged sun exposure in summer significantly raises the need for testing products that provide UV protection. Likewise, products like serums, which contain high concentrations of active ingredients, are increasingly scrutinized by consumers in terms of efficacy and stability—directly reflected in laboratory testing demands.

How Do Seasonal Trends Influence Testing Requests?

Product groups that experience testing surges in specific seasons directly reflect consumer needs and market dynamics. For example:

  • In Summer: Sun care products, skin-renewing serums, refreshing deodorants

  • In Winter: Moisturizing creams, lip balms, crack repair products

These seasonal variations play a critical role in planning various tests, including efficacy testing, stability analysis, microbiological quality control, and SPF validation analyses.

Scientific Validation Process with COSMING Laboratory

Our testing services are conducted in full compliance with ISO/IEC 17025:2017 standards, using validated methods and high-tech infrastructure. Our experienced team supports you in scientifically and independently verifying your product’s safety and efficacy.

With custom analysis plans tailored to each product group, we handle all processes with scientific rigor, including:

  • Microbiological controls

  • Stability analyses

  • SPF tests

  • Dermatological assessments

    Why Is This Data Important?

    These kinds of periodic data are highly valuable for:

  • Shaping marketing strategies

  • Planning new product development

  • The product groups that stood out in July can serve as a roadmap for upcoming formulation updates and product launches.

  • Accurately analyzing target audience needs

    To schedule an analysis tailored to your product group or to benefit from our professional testing services, feel free to contact us. Our expert laboratory team is ready to provide scientific and reliable support.

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